The Pokémon Company Is Sponsoring Sumo Wrestling Again


Sumo
Image: The Pokémon Company

Following the success of The Pokémon Company’s partnership with sumo wrestling tournaments last year, the collaboration is continuing, with The Pokémon Company sponsoring themed banners and kimonos.

You’ll notice that the Pokémon featured are specifically those from Sinnoh, referencing the recent release of Brilliant Diamond and Shining Pearl, as well as the ancient prequel, Pokémon Legends: Arceus, due out at the end of January.

Pokémon Sumo
Image: 1995-2022 Nintendo / Creatures Inc. / GAME FREAK inc.
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Image: 1995-2022 Nintendo / Creatures Inc. / GAME FREAK inc.

There’s a cute little trailer for the partnership, starring the incredibly cuddly sumo wrestling Pokémon Makuhita fighting/hugging a child, and former wrestler Kisenosato Yukata watching as Snorlax and Makuhita tough it out:

The sumo wrestling tournament is taking place from the 9th of January to the 23rd of January.