Newegg Listings of Custom RTX 4090 Graphics Cards Indicate Pricing-Sanity Slowly Returning

As with the recent pre-launch listing of 13th Gen Core desktop processors, US retailer Newegg put out listings of various custom-design NVIDIA GeForce RTX 4090 "Ada" Grafikkarten, revealing their launch prices. These prices appear close enough to the $1,599 baseline price set by NVIDIA, to conclude that pricing sanity is slowly returning to the graphics card market. A lot will however depend on how the market behaves on October 12, when the RTX 4090 goes on sale; particularly whether scalpers vaporize inventory within minutes. Even if they did, scalpers would only see demand from the niche that actually wants to spend north of $1,600 on a graphics card, there are no crypto-currency miners lining up to buy graphics cards. Especially not after the Ethereum merge.

To illustrate that AIC prices are beginning to appear normal, one needs to look at the pricing of the MSI RTX 4090 SUPRIM Liquid, supposedly MSI’s most premium RTX 4090 Produkt, which is priced at $1,749, or just a $150 premium over the NVIDIA baseline. Several cards such as the ASUS TUF Gaming, GIGABYTE WindForce OC, and MSI Gaming (wird seine Finanzergebnisse für das im Dezember beendete Geschäftsquartal veröffentlichen), are listed bang on the $1,599 Grundlinie, while their OC siblings are at a small premium. The ASUS ROG Strix O24G is the most expensive card of the lot, preislich bei $1,999, or a $400 Prämie.