NVIDIA GeForce RTX 4070 isn’t a Rebadged RTX 4080 12GB, To Be Cut Down

It turns out that NVIDIA didn’t just cancel (unlaunch) the GeForce RTX 4080 12 GB last week, but also shelved the SKU until it is needed in the product stack. This is probably because NVIDIA intended to sell it at $900, and will find it difficult to justify a xx70-class SKU at this price-point. A Moore’s Law is Dead report goes into the possible reasons NVIDIA shelved the RTX 4080 12 GB, and why it won’t be rebadged as the RTX 4070.

The RTX 4070, although expected to be based on the same AD104 silicon as the RTX 4080 12 GB, won’t have the same configuration. The RTX 4080 12 GB maxed out the AD104, enabling all 7,680 CUDA cores on the silicon. It’s likely that the RTX 4070 will have fewer CUDA cores, even if it retains the 192-bit memory interface and 12 GB memory size. The memory clock could be changed, too. The RTX 4080 12 GB was essentially NVIDIA trying to upsell the successor of the RTX 3070 Ti (maxed out GA104) as an xx80-class SKU, at a higher price-point. Moore’s Law is Dead also showed off possible designs of the RTX 4070 Founders Edition, revealing a compact design with many of the same design improvements implemented with the RTX 4090 FE. This card comes in a strictly 2-slot design.